Shopify: A Great eCommerce Platform

While anyone can put up a website and start selling products online, getting everything that a full-featured online store requires may be more complex than you imagine. Whether you own a small business or a large one, you would want to offer the best customer experience. This is where high-quality eCommerce website builders such as Shopify can be helpful.

Shopify hosts over 200,000 online stores, making it one of the best-known commercial eCommerce systems today. The brand started in 2006 and has grown a lot since then. Here is a review of Shopify that can help you know about some of the best benefits of the website builder.

Easy to Use

The best part about Shopify is that you simply can’t get lost on the site. Once you register, their wizard will guide you through the steps of website creation, and you will be good to go within a short span.

Point of Sale System

Apart from providing high-quality resources and tools for online sales, Shopify is one of the few platforms that offer access to a Point of Sale (POS) system. Without this, businesses often have to keep track of two separate inventories, product catalogs, and payment systems. The Shopify eCommerce systems and POS function on the same platform thereby enabling updates to be made quickly across both platforms. The POS system can also be used to process credit cards. The system has plenty to offer.

Blogging Capabilities

Blogging is an excellent way to spread the word about new products related to your business and draw traffic to your site. However, not every eCommerce software product offers blogging capabilities. Shopify provides a Blogs & Pages option that enable users to write a blog. For business owners that value the power of blogging, Shopify is a great eCommerce solution.

Third Party Integration

Shopify offers access to a broad range of third party integration options. This makes it easy to add new functionality to your shop. While every other eCommerce product provides some integration option, Shopify is the one that offers access to every such option. With access to so many applications, you can rest assured that it won’t be difficult to find the feature or tool you want.

Themes & Applications

Almost all eCommerce software provides various website themes and applications. The best part of the builder is the app store as there are hundreds of apps that are provided for expanding the store with social media, marketing and shipping tools. However, it is not much use if the themes or apps are difficult to find. Shopify offers themes that are well designed, easy to browse and offer several filtering and searching options. Finding the solution you are looking for thus becomes a cakewalk.

Pricing

Shopify pricing has options for everyone. If you are looking to set up a small store, you don’t need to cough up a big amount, and if you need a big store, there are plans with the right features available. All plans of the brand allow for unlimited products, unlimited file storage, excellent support, fraud analysis and discount codes.

Support Center

It can take some time to get familiar with an eCommerce software. Shopify has a support center with plenty of content on minimizing the learning curve and resolving common issues. It’s a great resource for learning. The eCommerce university section contains plenty of information on how to enhance the outlook of your shop. You can also subscribe to Shopify’s blog that is updated regularly with the builder’s latest endeavors to satisfy their customers.

Shopify users have access to 24/7 support. Users can chat, email and call customer care to get their concerns resolved. The forum is also a great place to chat with other users.

To conclude, Shopify comes across as one of the best feature-rich eCommerce platforms that provides a host of eCommerce options to enable you to create a great web store. However, it is crucial that you do your own research and find out if it can offer what you have in mind. Do your homework and talk to other online shop owners to know more about the pros and cons of the website builder. Check its pricing policy as well and see if it suits your budget.

When it comes to eCommerce platforms, Shopify leads the way in several ways. You can definitely consider this when on the lookout for the best platform for your business.

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